Video is one of the best ways to promote your business, build trust and convey your unique brand personality. So why is it so terrifying for so many? If video marketing or vlogging is on your branding to-do list for the year, good for you! Video is a great way to build trust, establish your expertise and allow your audience to get to know you. And when it comes to driving traffic, YouTube is … [Read more...]
Content Marketing Success. Part 3: Tips and Tricks to Make Content Marketing Easier
Enjoy this special three-part series on how to find Content Marketing success! If you missed it, head back to check out Part 1 and Part 2. You’re all bought into that content marketing is the right way to attract the right clients and customers, showcase your expertise and build a long-term relationship. Fabulous. Now, how the heck can you possibly get it all done? Boost your brand with content … [Read more...]
Content Marketing Success. Part 2: What Content to Create?
Enjoy this special three-part series on how to find Content Marketing success! You can read Part 1 right here. And Part 3 here. Great! You’ve created your Content Marketing strategy as discussed last time and you’re ready to create some mind-blowing content to delight your ideal audience. Only you can’t think of anything to talk about. Maybe you think your business is not sexy enough: How creative … [Read more...]
Content Marketing Success. Part 1: Create A Sensible Strategy
Ready for a free mini-course on this blog? This is Part 1 of three-part series on how to master content marketing, create the right content, and manage it with ease. Oh, and a goodie for you at the end: A free Content Marketing cheat sheet full of tips, strategies and best practices. Delicious! Sales has changed. You don’t just pitch your offering cold and shout “Buy Now!” Unless you have an … [Read more...]
How to Make Great Videos: An Interview with Nathan Agin
Do you freeze like a deer in headlights when a camera starts filming you and your important message to the world? We all know video is a fabulous way to communicate your brand. But something seems to happen when we turn that RECORD button on. Doesn't matter if we're surrounded by lights on a fabulous set - or recording on our iPhone. As an actress, I totally get this - and it doesn't mean it … [Read more...]
