“Fix it, Mommy!” My two-year-old repeats this refrain at least twenty times a day. It could be about his toys, or his socks falling down, or some milk he spilled. “Fix it” doesn’t always mean that something is broken. What he actually desires is for something to work the way it’s supposed to, or be within reach or simply look tidier. Many times, entrepreneurs or freelancers think their … [Read more...]
6 Simple Marketing Time-Savers
“How can I get all of this done?!” is one of the most popular brand and marketing laments I hear from small business owners and solopreneurs. We all know that marketing and promoting our business can take a lot of time. Time we just don’t seem to have if we want to also have a life. First and foremost, crafting a strong, clear brand strategy before you start punching through your marketing … [Read more...]
